HYPE MACHINE TV

Meanwhile, failed stars will suddenly drop off these lists. They'll make People's list of the 50 Most Beautiful People and, if they're female, the 'Top 100 Hottest Women' list of any men's magazine. They'll show up to host Saturday Night Live. Men's/women's interest magazines will be lining up to offer them a sexy photo shoot. Tabloids will start following them around. Several new roles will be announced at once. They'll immediately appear in celebrity magazines and on entertainment programs and be touted as the Next Big Thing, and they'll give interviews in every medium possible.

HYPE MACHINE TV

An aspiring, good-looking young actor, after getting a few noteworthy roles in indie films, TV shows, or their home country under his or her belt, will be chosen by a studio to be the 'next big thing' (and are often ordained by entertainment journalists as the 'it girl' or 'it boy') and will thus get a major headlining role. The Hollywood Hype Machine refers to the massive set-up that is in place to create said new stars, or new TV shows, books, or movies. Having a long line of replacements always pays off, and you can never have too many major stars. This is especially handy when the fickle viewing audience turns on a big-name actor with star power, or Real Life Writes the Plot and they do something scandalous. A new big star can sell a movie, and once they're proven successful, they can sell many other movies. Ever since Hollywood has been in existence, it has tried to make new stars.

Hype machine